Eyeing the Middle and Africa, Ezeego1 expands B2B outreach in the region

With an eye on tapping the lucrative Middle East market in the B2B travel and tourism marketplace, Ezeego1.com has announced its entry in the region. Dubai – a financial hub of the Emirates – will serve as the company’s headquarters in region. Dubai’s strategic location and financial muscle will aid the company in expanding its outreach in the region and the African continent.

Ezeego1 will enable and distribute comprehensive content of hotels, holidays, activities, cruises, cars and travel insurance through its B2B online travel portal: agent.ezeego1.ae. 

The website will allow the larger travel tourism fraternity, including travel agents, tour operators, retail and wholesale agents and destination management companies partnering Ezeego1 access millions of travel products on the online booking tool, beside availing flexible payment and settlement options, multi-currency support, customized technology and 24×7 customer support across geographies. 

Explaining the rationale behind the move, Neelu Singh, CEO and Director, Ezeego1 noted that Middle East had been a promising market for the portal and the development resonated with “changing market needs and preferences”. “We believe that our global reach and technological know-how combined well with the local expertise of the travel providers can address the growing demand of inbound and outbound travel in the region. Extension of our rich B2B presence to this region will support the need of the growing client base of travel partners by providing solutions in the area of marketing, inventory management and dynamic pricing to achieve sustainable profit margins,” Neelu Singh said.

Adding that with Ezeego1.com’s partnership with travel providers in the Middle East was going to help Ezeego1 further strengthen its global network, she said that it would ensure access to some of the fastest growing travel markets in the region.

With this expansion, Ezeego1 will continue to accelerate and sustain growth in the B2B segment. The company will also work closely with travel partners and tourism boards to enhance the position of Middle East as the premiere leisure destination to markets like Asia, Africa, Australia and Europe.

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