About Us

Destination India

Destination India captures the big changes in the Bigger Picture. It is about a national and global exchange of ideas, commodities and resources. It looks at the opportunities, the challenges, and successes. It looks at a wide spectrum of our national endeavour.

It brings people from a cross section of our society. From planners to executors, in government and industry, in different walks of life.

With interviews, in-depth articles and exhaustive features. We also bring contributions and opinion pieces from people with knowledge and passion. Destination India captures the essence of our Times. In all our endeavours. It is an All-India Canvas.

About the publisher: Cross Section Media

Cross Section Media is today a pioneer in tourism, travel and hospitality publishing, trade events & conferences and print & design work. Established in 1975, it first published Destination India, India’s first tourism magazine, in 1975, conducted the first tourism seminar in 1976, the founded the first B2B trade show, SATTE in India, from 1994 till 2011. 

Heading the organization since its inception, the founding spirit of our Director, Navin Berry, has been the desire to work passionately and transparently with all sectors of industry and government. We continue to innovate and evolve with the times.

Key Verticals of Cross Section Media

BITB conclaves

Cross Section has convened over 19 editions of BITB conclaves in the recent years. It is built around a mandate to position tourism as a mainstream activity of national importance. The Conclaves reach out to the wider stakeholders of the tourism product. Not just the hotels and airlines, but a vast pool of enterprises both in government and private enterprise.

These conferences have focused on various verticals driving tourism today. These included hospitality, aviation, government and infrastructure, outbound travel, cinema tourism, online travel & technology and heritage and the unique Indian product.

Each edition saw leading thought leaders, disruptors and stalwarts come to deliberate, share best practices, network and pave the way forward in their respective domains. Leading brands from the private sector and government bodies have supported these initiatives and helped build the community of BITB conclaves. To know more visit www.bitb.org  


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Design & Print

With decades of experience and a highly skilled team of professionals we offer design and print solutions across all industries. We possess creative and technical knowledge essential to create impactful, reader friendly and high-quality material. We understand the importance to first understand the brand, the brand guidelines and the intended purpose of the printed or digital material. Overall, our print and design work aims to combine creativity, aesthetics, and functionality to produce visually compelling and effective printed or digital work that meets the client’s mandate.

Achievements + Awards

1977

First honoured by President of India, Giani Zail Singh, for Best Produced Colour Print Folder – Folder on Patiala, produced for Punjab Tourism.

1996

Honoured by the Government of India for the Most Innovative and Unique Tourism Project

2003

Honoured by Ministry of Tourism, Government of India for pioneering travel trade journalism. Award given by Minister Jagmohan, then Minister for Tourism and Culture.

1986

Honoured by Travel Agents Association of India with the Shyam Sunder Poddar Trophy for pioneering new initiatives.

2010

Honoured by Travel Agents Association of India at their annual convention in London for 25 years of association as a travel trade magazine.

2004

Awarded by Indian Association of Tour Operators at their annual convention in Agra

1975

Launched India’s first independently produced tourism magazine – Destination India

1978

Produced the first textbook on Indian tourism Successful Tourism – Planning & Management – by PN Seth, former Deputy Director General, Department of Tourism, India

1976

Organized the first industry seminar on Indian tourism, with over 50 captains of Indian industry participation, held at Claridges Hotel, New Delhi. It was inaugurated by then minister of Tourism and Civil Aviation, Shri Raj Bahadur.

1984

Produced the first ever daily newspapers, onsite. At the annual convention of Travel Agents Association of India. Continued to publish these over 25 years running at every TAAI convention.

1985

Produced India’s first annual sales guide for travel agents overseas, Destination India Travel Planner endorsed for many years by tourist offices of Ministry of Tourism, around the world.

1984

Launched India’s first travel trade tabloid – Travel Trends Today

1990

Set up the New Delhi Hoteliers Forum, bringing together 18 General Managers of 5-star properties in Delhi NCR to create mutual awareness and to understand best practices.

1994-2011

Organized India’s first national and international Buyer-Seller Meet, SATTE, that later grew into one of Asia’s biggest tourism exhibitions and went on do this show for 18 years, hosting over 4,500 overseas hosted buyers from over 50 countries.

2006

Among the first to recognize synergy between Cinema and Tourism, partnered with the Film and Television Producers GUILD over 10 editions of CinemaScapes, also called Cinema Tourism Summit, that brought together destination promoters and marketers to meet with the film fraternity.